Crown Golf, the owner of the St Mellion Estate, has appointed Howard Jones in the new role of Managing Director to lead the luxury family and golf resort business. Following a restructure of the senior management team, Ian Davies the former GM, has left the business.

Howard joins St Mellion from Born Free where he was CEO of the international animal conservation and welfare charity. He was formerly a director at the Eden Project. He started his career as an officer in the British military.

Howard is tasked with growing the St Mellion business, which includes an 80-key hotel, the Nicklaus and Kernow championship golf courses, 28-holiday cottages, gym, spa and conference space.