There were 21 coast-related deaths in Cornwall last year and, with tens of thousands of holiday-makers due over the next few weeks, the emergency services have united in a campaign aimed at keeping everyone safe on the coast.

#Coastsafe brings together safety messages issued by organisations including Devon and Cornwall Police, the RNLI, HM Coastguard, Cornwall Fire and Rescue Service and Cornwall Air Ambulance. It builds on work done in previous years when a training pack was produced for schools by Newquay Cllr Geoff Brown and his wife Chris, under the name CoastSafe, to raise awareness about sea safety around the coast.  

With the same aims #CoastSafe is an awareness campaign aimed at reducing harm on our coastlines.

Truro-based PC Andy Mulhern and his colleagues from partner organisations have already been busy on social media promoting a range of initiatives on #coastsafe including the RNLI’s Respect the Water.

Devon and Cornwall Police’s website now offers a range of safety information from organisations including the RNLI, the Royal Life Saving Society, ROSPA and Cornwall Council giving advice on cliff walking and tombstoning, rip currents and tides, falling in the water and beach safety

The website – www.devon-cornwall.police.uk/advice/coastsafe - is being promoted by a social media campaign and posters which have been distributed around holiday cottages, campsites and St Austell Brewery’s coastal pubs.