1 83% of all British adults read a regional newspaper compared with 71% who read a national one.

2 Regional press is considered by the UK population to be the most trustworthy of all media (24%), followed by BBC TV (18%).

3 Some 4,000 local newspapers are sold in the UK every minute.

4 37% of those who read a regional newspaper do not read a national daily.

5 One in five UK adults wouldn't want to be without regional or local newspapers.

6 There are 1,342 regional and local newspapers in the UK today.

7 The regional and local press is the UK's second biggest advertising medium.

8 Regional press is considered to be the most enjoyable medium - 43% of the UK adults rated it the best, compared to 41% for national press and 34% for BBC TV.

9 78% of UK job hunters refer to the pages of the regional/local press to help them find a job.

10 Regional and local press remains the most popular source of information amongst new and used car buyers.

11 57% of UK adults turn to the regional and local press when looking for information on home services such as builders and carpet cleaners.

12 More than half of all regional titles increased their circulation in the past year.

13 68% of Britain's influential business community reads a local newspaper.

14 Two-thirds of the UK's national newspapers are printed on regional newspaper presses.

15 British people spend more than £678 million each year on buying local papers.

16 Anyone can set up a local newspaper - you don't need a licence or registration.

17 The average regional newspaper cover price is 34p.

18 More than 2,000 million paid-for regional newspapers are bought each year.

19 There are 119 regional press publishing groups, 62 of whom own just one title.

20 85% of regional newspapers are now online.